« Who should control local business listings? | Main | Event week at wikiDOMO »

September 14, 2009

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.

www.facebook.com/profile.php?id=751682208

Nice writeup, Jose.

I understand the Open Marketplace as yellow pages annotated with ratings, comments, and discussions.

That should be the future and I look forward to the day when it arrives.

Not clear on this sentence: In the post Internet age consumers and businesses alike are abandoning the complex and attempting to replace it with the Internet.

Jose Leal

Thanks for the comment Derek.

Open Marketplace is not about a directory exactly. The key behind the Open Marketplace is how things relate to each other. For example, if you have an offer for a product, that’s great, but what’s the consumer feedback on that product? Who manufactured it? What’s the feedback on the manufacturer? Who sells it? What’s the feedback on the vendor? Where is the vendor? Open Marketplace wants to help answer all these questions.

It starts with what we think of as a directory, but it ends with a marketplace graph. A graph that displays all the relationships between providers, consumers, and the goods and services they exchange.

As for this statement: “In the post Internet age consumers and businesses alike are abandoning the complex and attempting to replace it with the Internet.” We’re seeing consumers and marketers move towards the Internet to distribute and find information. Many no longer read newspapers. Many now only search the web vs. using traditional information sources for what they’re seeking. This is putting tremendous pressure on the complex. We felt we needed to highlight this because we’re concerned with the limited capacity of the Internet today. There are too many fragmented tools that are not yet structured sufficiently to address the needs of the average marketer or consumer.

The comments to this entry are closed.